THE HELS GUIDE

BIKINI CARE

Made for days that linger. Cared for with intention.

Your favorite pieces deserve a little attention. These simple rituals help keep the color, shape, and feel of your HELS swimwear beautiful, summer after summer.

THE CARE RITUAL

1. Rinse after every swim. Use cool, fresh water to wash away salt, chlorine, and sunscreen residue.
2. Keep it gentle. Hand wash in cold water with a small amount of mild soap. Avoid bleach, fabric softeners, and harsh detergents.
3. Never twist or wring. Gently press out excess water with a clean towel. Treat the fabric with care.
4. Dry in the shade. Lay flat to air-dry, away from direct sunlight and heat. No tumble drying or ironing.
5. Mind the surface. Rough pool edges, rocks, and textured surfaces can snag delicate fabric.
6. Store it dry. Once completely dry, fold gently and keep in a cool, dry place. Never leave damp swimwear in a closed bag.

A NOTE ON SUNSCREEN

Let sunscreen absorb before getting dressed whenever you can. If any residue transfers onto your swimwear, rinse promptly in cool water and gently hand wash with mild soap. Avoid abrasive scrubbing and strong stain removers.

Always follow the care instructions on your garment label.

Forever Summer, by HELS.